Airline Design
Product Strategy and Design
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Toyota Next

Toyota was looking for new ideas for Japan. Our solution was an autonomous bus with a service structure underneath that helps Japan’s aging population get out and get around.

Airline traced the day-in-the-life of Japan’s aging society to create a service structure that encourages this population to engage with each other and have the freedom to be mobile. The system connects family, health care facilities and other common destinations and enables seniors to not just get to places they need to go, but also to have social interaction and activities.

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Vehicles and services working together

Vehicles and services working together

As a system, the service, vehicle and silver carts create a new level of independence for this growing Japanese community.

Smart "silver carts" enhance independence

Smart "silver carts" enhance independence

Silver carts, commonly used by Japanese seniors, become personal assistants by incorporating autonomous mobility and voice assistant technology.

A moving community center

A moving community center

Our vehicle design inspires engagement by riders and follows the tradition of making such vehicles fun and more approachable than typical public transportation.